How to Insert Word Art in Powerpoint: A Step-by-Step Guide

Adding Word Art to your PowerPoint presentation is a breeze. Simply open your PowerPoint presentation, go to the Insert tab, click on the WordArt option, choose your desired style, type your text, and voila – you’ve added some pizzazz to your slides!

After completing the action, you can customize the Word Art by changing the font, size, color, and effects to match your presentation’s theme or to make it stand out.


PowerPoint presentations have become a staple in both the academic and professional worlds. They provide a visual aid that can make information more digestible and engaging for audiences. However, sometimes plain text on a slide can be dull and fail to capture the attention it deserves. That’s where Word Art comes in – it’s a feature in PowerPoint that allows you to transform text into a visual masterpiece.

Word Art is not just for school projects; professionals use it to highlight important points, emphasize titles, and make their presentations stand out. Whether you are a student, teacher, business professional, or anyone who uses PowerPoint, knowing how to insert Word Art can add that extra flair to your work. So, let’s dive into the ins and outs of adding Word Art to your PowerPoint slides.

Step by Step Tutorial on How to Insert Word Art in PowerPoint

Before we get into the steps, it’s important to note that adding Word Art can make your text more visually appealing and can emphasize key points in your presentation. Let’s get started!

Step 1: Open Your PowerPoint Presentation

Open the PowerPoint presentation where you want to add Word Art.

Before you add Word Art, make sure you are on the slide where you want it to appear. This helps you visualize how the text will look within the context of your presentation.

Step 2: Go to the Insert Tab

Click on the Insert tab in the PowerPoint ribbon.

This tab is where you’ll find all the options for adding various elements to your slides, including Word Art.

Step 3: Click on WordArt

In the Insert tab, click on the WordArt button.

You’ll see a variety of styles to choose from. Think about the vibe you’re going for in your presentation when selecting the style.

Step 4: Choose a Style

Select your desired Word Art style from the drop-down menu.

Each style has a unique look, so play around with them to see which one fits your presentation best.

Step 5: Type Your Text

After selecting a style, a text box will appear on your slide. Type in the text you want to transform.

Remember, Word Art is meant to make a statement, so use it for text you want to stand out.


Visual AppealAdding Word Art to your slides can make your presentation more visually interesting. It breaks up the monotony of plain text and can help draw the audience’s attention to key points.
EmphasisWord Art is an excellent tool for emphasizing important information. By making certain text larger, bolder, or more colorful, you can ensure that it catches the eye and sticks in the memory of your audience.
CustomizationWith Word Art, you have the ability to customize the look of your text to a high degree. From tweaking the font size to adding text effects, you can make sure your Word Art perfectly matches the theme and tone of your presentation.


OveruseWhile Word Art can enhance a presentation, overusing it can make your slides look cluttered and unprofessional. It’s important to use it sparingly and only when it truly adds value.
DistractionIf not used carefully, Word Art can become a distraction rather than an aid. The key is to ensure that it supports your message rather than overshadows it.
ReadabilitySome Word Art styles might look cool but can be hard to read, especially from a distance. Always consider readability when choosing your style to ensure your message is clear.

Additional Information

Now that you’ve mastered the art of inserting Word Art into your PowerPoint, there are a few extra tips to keep in mind. Firstly, always make sure the color of your Word Art contrasts well with the background; you want it to pop, not to fade into the background! Also, experiment with the different effects like shadows, outlines, and glows to give your text an extra dimension. It’s quite the fun to play around with, isn’t it?

Remember, less is more. While it’s tempting to go wild with these artistic features, the key is to keep it professional and relevant to your presentation’s theme. Finally, don’t forget that you can also rotate and resize your Word Art to fit perfectly into your slide. This little extra effort can make your presentation go from good to great!


  1. Open your PowerPoint presentation.
  2. Navigate to the Insert tab.
  3. Click on the WordArt option.
  4. Select your preferred Word Art style.
  5. Type in your text and customize it as desired.

Frequently Asked Questions

Can I add more than one Word Art to a slide?

Yes, you can add multiple Word Arts to a slide, but remember to avoid cluttering your slide and ensure each one serves a purpose.

Can I edit Word Art after I’ve inserted it into a slide?

Absolutely, you can edit Word Art anytime. Just click on the text box and make your changes.

Will Word Art look the same on different computers?

Word Art should look consistent across different computers, but slight variations could occur depending on the PowerPoint version and system settings.

Can I use custom fonts for my Word Art?

Yes, you can use custom fonts as long as they are installed on the computer you are using to create the presentation.

How do I ensure my Word Art is readable to my audience?

Choose clear, legible fonts and high-contrast colors, and avoid overcomplicating your design. Always preview your slides from a distance to check readability.


Knowing how to insert Word Art in PowerPoint is a game-changer for anyone looking to add a bit of flair to their presentations. It’s a skill that can elevate the visual impact of your slides and ensure that important points are not just read, but remembered. While there are some potential pitfalls like overuse and readability issues, the pros of using Word Art—such as visual appeal and emphasis—far outweigh the cons.

So next time you’re crafting a presentation, don’t shy away from using Word Art to communicate your message with style and creativity. Embrace the power of visual text and watch your presentation come alive!

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